25 June 2025
McVitie’s will be returning to the Anya Hindmarch summer concept store, The Ice Cream Project, from 7th June to 17th August, with two delicious ice cream flavours.
With freezers brimming with deliciously unexpected flavours, the Ice Cream Project by Anya Hindmarch is a celebration of sweet surprises. Inspired by the pantry rather than the freezer, this year’s collection transforms store cupboard essentials, beloved biscuits, and even classic condiments into delightfully creamy creations.
Hand-crafted in small batches in Devon, each scoop is made with the finest ingredients, ensuring every spoonful is packed with flavour. Available by the scoop or in 500ml tubs, it’s the perfect summer treat—or a wonderful gift for the adventurous foodie in your life.
THE 2025 FLAVOUR LINE-UP
- McVitie’s Club Orange The ultimate chocolate-orange ice cream, studded with chunky pieces of Club Orange biscuit bar
- McVitie’s Milk Chocolate Hobnobs Delicious milk chocolate ice cream gets added texture and a rich, oaty taste from crushed Milk Chocolate Hobnobs pieces
The Ice Cream Project Blind Tasting Tea at the Anya Cafe will also be returning – sample all 15 unique flavours and put your taste buds to the test with a score card.
ADDRESS
The Village Hall
11 Pont St
London
SW1X 9EH
More news from McVitie’s.
